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Status New idea
Categories Recruitment
Created by Jevie Acop
Created on Mar 26, 2026

Add Automated Job Advertisement Link to Invite‑to‑Apply Email Template

Introduce a system‑generated merge field in the Invite‑to‑Apply communication template that automatically inserts a clickable link to the job advertisement on the career site (for example, {JOBADVERTISEMENTURL}).

This link would dynamically reference the specific requisition associated with the Invite‑to‑Apply action and allow candidates to view the full job posting before proceeding to apply.

What business value are you trying to achieve?

This enhancement would improve both candidate experience and recruitment efficiency by:

  • Providing candidates with clear context about the role they are being invited to apply for before they commence an application

  • Reducing confusion and drop‑off caused by candidates being redirected straight to “Apply” without seeing job details

  • Improving the quality of applications by ensuring candidates review role requirements first

  • Supporting scalable and consistent recruitment communications, removing the need for manual template updates

  • Reducing administrative effort and risk of template inconsistencies for recruiters and administrators

Overall, this change would align Invite‑to‑Apply communications with standard recruitment best practices and enhance trust, transparency, and engagement in the candidate journey.

Current Limitation

  • The Invite‑to‑Apply template currently has no merge field that generates a job advert link

  • Manual insertion of links is not sustainable at scale

  • Available fields, such as {JOBOVERVIEW} and {EXTERNALJOBDESCRIPTION} provide text only and no direct navigation to the live job posting

Value to PageUp Customers

This functionality would benefit organisations with high‑volume or distributed recruitment by improving communication clarity while maintaining automation and efficiency. It is likely to be highly relevant to many PageUp customers and a strong candidate for community up‑voting.

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